Benchmark Mortgage Upgrades to Enterprise-Level Sales and Marketing Automation With Vantage Production

Leading mortgage lender selects VIP, Vantage Production’s sales and marketing automation platform, to upgrade sales and marketing efforts with mortgage industry specific tools and premium content.

Vantage Production, LLC, a leading provider of mortgage industry sales and marketing automation solutions powered by CRM data, has announced that Benchmark Mortgage has chosen the enterprise solution, VIP, from Vantage Production.

“After a competitive evaluation process that included both executives and mortgage loan originators, we are pleased to announce that Vantage Production has been selected by Benchmark Mortgage to provide the VIP sales and marketing automation platform,” said Todd Ballenger, executive vice president of Vantage Production. “Benchmark Mortgage has been a valued client for many years. We appreciate the trust they have in Vantage Production to grow this relationship toward a brighter shared future,” added Ballenger.

“Benchmark was founded on the principle of customer centricity with service that exceeds expectations,” said Jim McMahan, president of Benchmark Mortgage. “To consistently achieve this goal, we must work with companies that can deliver the solutions our mortgage loan originators need to be the best."

“We are expanding our relationship with Vantage Production based on our positive experience working with the team over the years. Vantage Production has the knowledge to successfully roll out this mission-critical solution across our company to ensure user adoption and engagement,” remarked McMahan.

Ballenger added, “Technology can help meet expectations, but we empower humans to exceed expectations. With the efficiency VIP’s automated sales and marketing provides, mortgage loan originators have the time they need to delight their clients and partners. Our mission is to empower our clients to build profitable relationships and close more loans.”

About Vantage Production

Vantage Production, LLC, is the nation’s premier provider of content, technology and services supporting the sales and marketing of mortgage products. With more than 15 years’ experience serving tens of thousands of mortgage loan originators, Vantage Production empowers lenders to close more loans and minimize risk with solutions that are designed by mortgage experts, for mortgage experts. For more information, visit

About Benchmark Mortgage

Benchmark Mortgage is a driven company that has been welcoming people home since 1999. They believe their success is directly attributed to their dedication to excellence partnered with a positive attitude. Benchmark supports America’s veterans by hosting an annual fundraiser, Boot’n & Shoot’n. In the past six years, Boot’n & Shoot’n has raised over $7 million for veterans with PTSD and other brain related injuries and they won’t stop there. Not only does the Benchmark team go the extra mile to serve their community, they also stand ready to deliver an exceptional experience that is second to none. Benchmark's more than 70 branches serve thousands of homebuyers and current homeowners every month. They build their business on great relationships with referral partners and know that relationships are the key to long-term success.


Torry Burdick
EVP - Marketing, Vantage Production
(732) 526-1516 

Torry Burdick

Torry Burdick works with a talented and creative team to develop, execute and achieve the company’s strategic marketing initiatives. Her responsibilities include product marketing, demand generation, media relations, corporate and brand marketing. Prior to joining Vantage Production, Torry held key positions at market-leading companies including Phillips Business Information (now Access Intelligence), American Lawyer Media (ALM), ElementK (now Skillsoft), MediaLive and Lebhar-Friedman. Her roles included sales and marketing management, database marketing, and new product development. Torry holds a B.A. in advertising from Michigan State University in East Lansing, Michigan.